About the Project
SuiSuiDai is Internet financial company in Shanghai. They provide new Internet financial service and focused on, to achieve customer financial needs, a customer trust financial planning partners.
My responsibilities were developing the brand, as well as ensuring the quality and usability of the company website and related applications. This included the iPhone app. I also consulted on best practices for UX. Besides, also to create a logical user flow for onboarding, setup, and general usage of the Unified Online investment iPhone app. Users needed to be able to invest online in a recognizable and simple way.